The Ugly Sister Effect – What is your name

    Dear reader,

    Thanks for reading our November 2013 newsletter!

    In our business, spring and autumn are the times where you automatically work actively on your business relations. There are a lot of events around the world, where we meet with people in person and the networking is like working. I always say Microsoft’s second core business is organizing events and I wonder which core business generates the most money. Anyway, in mid-summer and mid-winter time, by nature, there is more focus on personal relationships whether it is spending long or short holidays and Christmas with family. By the way: it is not that I do not work on business relationships in these periods, nor that my personal relationships do not get attention in spring and autumn!

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