Elusive creative genius fishing, Olé!

    Thank you for reading our February 2018 newsletter.

    This blog is not about phishing emails, DDos attacks or other popular hack methods. My first sentence is always the same, except the month and the year vary. Does that matter? Probably not, you might judge this as a lack of creativity or you like the consistency, something I often hear people like. By continuing reading everything you just read happened in the past. Since people spent less time on reading you see more and more the average reading time being mentioned at the top of an article. You can then decide quickly if you want to read it, have time to read it now, later, when and how. I know my audience is busy and has hardly any time to read, so I will try to keep it short and do more with less, hopefully interesting enough and hopefully you have decided to still read this. Maybe I should switch from blogging to vlogging to keep it more attractive and make some money with it on YouTube.

    Writing in essence is an expression of creativity and creativity is what differentiates humans from computers or robots. My creative colleague Gideon Neijs made me aware of an older TED talk from Elizbeth Gilbert, (the author of Eat, Pray, Love) about Your elusive creative genius and he thought I could use this somehow for my blogs. That is very true, I very much like Elizabeth’s insights in her life being doomed after her successful book, talking about fear of failure, anxieties and rational and the link between creation and suffering. Especially the radical idea that, instead of the rare person "being" a genius, all of us "have" a genius (as the Roman called it, where the Greek called it a demon). It's a funny, personal and surprisingly moving talk. So, let’s drink gin at 9 am, dance the whole day and say Olé, Olé as the Spanish dancers do. Have a look


    Creativity is a phenomenon whereby something new and somehow valuable is formed, like an idea, a theory, art, a musical composition, a physical object, a computer program, a book or a blog. During the creativity process creators are confronted with anxiety and fear of failure. Fear of failure is also a big business model and is the reason why there is a business we supply to, which is why companies are spending money on preventive maintenance processes and systems to support that.

    Read more of this insightful blog by Eric Veldkamp

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